Luxury brands clarify vehicle ambitions at NY Auto Show
Luxury automakers are keeping momentum going from previous auto shows with mid-level announcements and plenty of brand interaction.
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Mulberry, Cavalli, London real estate and Tesla – News briefs
Today in luxury marketing – Mulberry aims for “affordable luxury” after failed move upmarket; “Leopard King” Cavalli nears $621 million sale to Permira; London: first port of call for luxury real estate – Christie’s; Mercedes head: Tesla has no network, limited potential.
BMW encourages Pandora listeners to build an i3 model
BMW North America is guiding listeners of the Pandora mobile application to learn more about the i series with a takeover advertisement.
57pc of affluent consumers look to shop during sales: report
The majority of affluent consumers employ a number of shopping and saving tactics to manage their money, with 52 percent of ultra-affluents regularly comparison shopping.
Luxury automakers boot up new gadgets for NY auto show
Luxury automakers are hewing to models with greater fuel efficiency and innovative technologies April 18-27 at the 2014 New York Auto Show.
Gieves & Hawkes drives interest in fashion talk via prize
British tailor Gieves & Hawkes and The Queensberry Hotel in London are teaming up to drive traffic to Bath in Fashion 2014, a week-long conference celebrating British fashion.
Burberry, BMW, luxury auto and luxury real estate – News briefs
Today in luxury marketing – Burberry unveils Shanghai flagship; Luxury car market: The key factor in China is a nonstarter in the US; BMW recall 2014: automaker recalls 156,000 luxury cars and SUVs over faulty engine bolts; Next residents of a luxury building: police horses.
Swarovski highlights precious stones with Bergdorf Goodman jewelry display
New York department store Bergdorf Goodman is hosting an exclusive two-day display of an Atelier Swarovski jewelry and sculpture collection.
Land Rover uses camera-fed technology to see through car front
British automaker Land Rover is giving drivers a better sense of obstacles with invisible technology that renders the front of the car see-through.
Luxury Daily, April 8, 2014 – Maintain local relationships in frenzy of obtaining new customers, urges Cartier exec