Luxury Daily, June 9, 2014 – Fendi blends fashion and fun in arcade-themed Harrods pop-up
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Balenciaga, Lexus, Montblanc and Fabergé – News briefs
Today in luxury marketing – Alexander Wang unveils first Balenciaga scent; Lexus beating Mercedes shows US luxury a three-car race again; Montblanc’s radical approach; Luxury jeweler Fabergé sues Faberge, a Brooklyn restaurant.
Maserati boasts highest US monthly sales in brand history
Italian automaker Maserati is on pace to substantially surpass its 2013 sales numbers primarily because of the recently released Ghibli model.
Luxury Daily, June 5, 2014 – Interior Brazilian cities poised to ignite next wave of growth: BCG
Loewe, BMW, Karl Lagerfeld, Chinese travelers – News briefs
Today in luxury marketing – Loewe redesigns logos and packaging; BMW tops Mercedes in May as cheaper luxury models woo buyers; Has Karl copied New Balance?; From the Arctic to Africa: where China’s wealthy want to travel.
Luxury Daily, June 3, 2014 – Gucci Museo travels to Brazil in time for World Cup
Luxury auto brands rushing to scale Facebook communities
Aston Martin is the latest luxury automaker to show thanks for its growing Facebook community with a contest featuring multiple brand prints by British artist Ian Cook.
Luxury Daily, May 29, 2014 – La Prairie expands global ecommerce with immersive experiences
Swarovski encourages art and fashion design through charity auction
Precision-cut crystal maker Swarovski is celebrating the thirteenth year of its partnership with the Council of Fashion Designers of America Awards with a charitable auction.
Burberry’s brand value rose 42pc since last year: report
British fashion label Burberry saw the largest growth in brand value among luxury brands this past year, according to a new report from Millward Brown.