St. Regis opens in tallest building in China’s Shenzhen as part of global expansion
Starwood Hotels & Resorts opened its tallest St. Regis property last week in Shenzhen, China, with plans to continue its global expansion in 2012.
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Del Mar Development builds awareness through multichannel, international marketing
Los Cabos, Mexico-based Del Mar Development is promoting its three communities neighboring the One&Only Pamilla Hotel through a mix of local and international print, Web site and event marketing.
Mobile FirstLook 2012 New York Jan. 19 conference: Macy’s, Sears, Coca-Cola, MTV, Walgreens
Registration is open for the Mobile FirstLook: Strategy 2012 conference Jan. 19 with speakers from Macy’s, InsightExpress, Coca-Cola, MTV, Walgreens and Sears. This day-long New York event is a must-attend for marketers, retailers and agencies.
Reading between the headlines: Making sense of the news in 2011
Reading between the 2011 Luxury Daily headlines shows that high-end marketers were increasingly interested in growing their social media networks and boosting mobile commerce and ecommerce transactions and will continue to do so in 2012.
Luxury Daily, January 3, 2012 – Top 10 luxury marketing ideas in 2011
Top 10 luxury branded mobile campaigns of 2011
Luxury brands have been making leaps in the mobile marketing field this past year. However, a few brands led the way in terms of innovation and differentiation with their mobile campaigns.
Northstar California Resort kicks off residences with multichannel campaign
Northstar California Resort is offering consumers the ultimate luxury skiing experience through its new Northstar Mountainside Residences that consist of Home Run, 16 unique townhouses and The Glades, a group of 25 homesites in Lake Tahoe, CA.
Manhattan magazine sees 26pc growth in 2011
Modern Luxury-owned Manhattan magazine saw a 26 percent increase in advertising pages in 2011 and attributes a majority of this growth to its mobile editions.
Luxury Daily, Dec. 21, 2011 – Burberry is 2011 Luxury Marketer of the Year
RSS | Advertise with us December 21, 2011 Read more on luxurydaily.com | Advertise Newsletter signup for latest news HEADLINES SPONSOR Today’s headlines Burberry is 2011 Luxury Marketer of the Year Moschino uses social picture project to create fan community Departures uses travel ads to promote peace-of-mind in 2012 Audi shifts magazine to […]
Swire boosts social media strategy with blog launch
Luxury hotel chain Swire is boosting its social media presence with the launch of its first branded blog, You’d Be Much Better Here.