Luxury Daily, January 10, 2019 – Tiffany transparency heralds new era of jewelry strategy
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Luxury Daily, January 8, 2019 – Do affluents value privacy as a luxury?
75pc of shoppers likelier to support businesses with similar values: report
Transparency around a brand’s corporate values is of increasing importance to consumers, particularly millennials and Generation Xers.
Brand ambassador covers blur lines between editorial, ads
While film stars have overtaken models as the most frequent magazine cover stars for some time, fashion glossies are increasingly serving as platforms for actresses’ brand partnerships as well.
Outlook 2019: Question for luxury brands – Who are you?
The luxury business is in the midst of a major identity crisis. Here’s what Luxury Daily’s editor and 12 leading luxury experts have to say.
Luxury Daily, January 4, 2019 – Luxury stocks stumble after warning from Apple
WeChat’s new stories feature holds potential for luxury brands
Chinese social media platform WeChat is following in the footsteps of Snapchat and Instagram with the launch of its own “stories” feature, giving luxury brands the opportunity to share ephemeral content on the popular application.
Chanel tops Louis Vuitton and Versace as Facebook’s most-loved luxury fashion brand
Chanel has been declared 2018’s most-loved fashion brand on Facebook, based on the number of Love reactions posted by fans to its posts and quantity of content shares.
Top 5 brand moments from last week
As some luxury brands begin to look ahead to the new year with fresh campaigns, others are celebrating special milestones.
Outlook 2019: Question for luxury brands – Who are you?
The luxury business is in the midst of a major identity crisis. Here’s what Luxury Daily’s editor and 12 leading luxury experts have to say.