BCG: Four trends driving the new age of luxury

Published: May 2, 2013

NEW YORK – The managing director at Boston Consulting Group said during the Luxury Roundtable: State of Luxury 2013 conference that luxury consumers’ new values and desires are driving changes in the way that marketers target them.

Share on FacebookShare on LinkedInShare on Twitter

Top 10 luxury brand digital marketers of Q1

Published: April 3, 2013

Fashion marketers dominated digital during the first quarter of the year to push content and lifestyle, while automotive and travel brands followed close behind.

Share on FacebookShare on LinkedInShare on Twitter