Luxury Daily, August 23, 2016 – Consumers’ retail journey to improve with amplified social media strategy
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Luxury Daily, August 22, 2016 – Neiman Marcus appeals to ’90s nostalgia with conceptual collaboration
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Magellan Jets incentivizes membership with once-in-a-lifetime experiences
Private aviation firm Magellan Jets is giving consumers another reason to become clients with rare perks for joining.
Dealerships ill-equipped to sell electric vehicles: report
Automakers are not sufficiently training employees to inform consumers about electric vehicles, according to a report from Sierra Club.
Audi relaxes driving with V2I traffic light communication
German automaker Audi is transforming the market with the first offering of a futuristic technology.
Audi advocates for everyday and extreme use in new ad
Volkswagen-owned Audi is changing the perception of its vehicle line with an extreme new advertising campaign.
Luxury Daily, August 12, 2016 – Luxury fashion commits to philanthropy, with tangible results: Fashionbi
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Lexus parodies entertainment junket in comedic branding initiative
Toyota Corp.’s Lexus is peeking into the world of celebrity correspondents to make an impression on young consumers.
Driver assistance propel Porsche, BMW to top of rankings: report
Luxury automakers vastly outperform mass-market competitors in measurements of owner attachment and excitement, according to a new study by J.D. Power.
Cartier CEO at LEF retail panel: Big believer in longer internships
NEW YORK – Senior executives from Cartier, Carolina Herrera and Chanel as well as a former intern at Van Cleef & Arpels stressed the importance of retail internships at a Luxury Education Foundation luncheon panel July 21 titled “From Retail Internships to the C-Suite” and addressed to graduating MBAs from Columbia Business School.