Lexus tops list of customer satisfaction for luxury dealership services: J.D. Power
Luxury automotive manufacturers have the ability to increase returning loyal customers by implementing a form of text message updates when servicing vehicles.
Luxury automotive manufacturers have the ability to increase returning loyal customers by implementing a form of text message updates when servicing vehicles.
The luxury sector is expanding its presence further into South by Southwest as young affluent consumers flock to the festival, with brands such as Armani and Neiman Marcus implementing their own unique activations.
Luxury brands are evolving to meet consumer needs and changing mindsets.
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While ultra-luxury auto brands such as Ferrari have a better handle on exclusivity and high-end image, standard high-end automakers are more accessible and have a better grasp on digital performance in China, according to L2.
Eyewear group Luxottica is ramping up its collaboration with Italian automaker Ferrari.
For the second year in a row, Lexus has been named the most dependable automotive brand, tying with fellow luxury automaker Porsche in a J.D. Power report.
Department store chain Saks Fifth Avenue has brought its modern menswear approach downtown in its third New York outpost.
Italian automaker Ferrari is one of the few luxury brands to have increased production, and therefore revenue, without sacrificing its exclusivity, according to Brand Finance.
U.S. auto manufacturer Lincoln Motor Company has exhibited how television spots during major events are still extremely powerful with a 28 percent increase in vehicle interest during Grammy positioning on Feb. 12.