Luxury Daily, February 9, 2017 – Retailers risk losing baby boomer clientele with inattentive CRM

Published: February 9, 2017

World’s leading luxury business publication February 9, 2017 Read more on luxurydaily.com | Subscribe Marketing Retailers risk losing baby boomer clientele with inattentive CRM   An overwhelming 93 percent of baby boomers do not feel loyal to their favorite brands, according to a new report by ICLP.     Entire article Marketing Dior continues Instagram […]

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Luxury Daily, February 2, 2017 – Luxury’s new cornerstone will rest on ethical and purpose-based practices

Published: February 2, 2017

World’s leading luxury business publication February 2, 2017 Read more on luxurydaily.com | Subscribe Retail Luxury’s new cornerstone will rest on ethical and purpose-based practices   Despite changes in behavior, today’s consumers are as appreciative as ever of luxury’s central pillars, but brands must continuously adapt and evolve their approach to demonstrate value, according to […]

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Luxury Daily, January 31, 2017 – Chinese consumers’ reliance on digital should lead luxury brand strategies

Published: January 31, 2017

World’s leading luxury business publication January 31, 2017 Read more on luxurydaily.com | Subscribe Marketing Chinese consumers’ reliance on digital should lead luxury brand strategies   Western brands should pay attention to consumer behavior in China, which represents 15 percent of the luxury market, and focus on strategies such as chat assistance, online reviews, multi-pay, […]

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