Florida’s Bal Harbour Shops, an open-air shopping center in tropical setting with leading luxury brands as tenants, reopened its doors May 18 after adhering to health guidelines issued by federal, state and local officials.
The coronavirus pandemic could single-handedly uproot the way that cosmetics are sold, as consumers turn to video tutorials, online consultations and virtual reality apps to avoid the risks of catching the virus in person.
Versace has kicked off a new social media challenge that calls on followers to share photos of V-shaped spaces as the Italian fashion label attempts to entertain homebound consumers with a little bit of fun during the ongoing global pandemic.
Gucci has debuted a new social media campaign to support the launch of its new limited-edition Gucci Flora Gorgeous Gardenia fragrance collection to illustrate the abundance of the scent through larger-than-life images.
The prestige beauty industry is one sector that is better equipped to deal with the change because of independent, insurgent brands that use disruptive technologies.
Gucci owner Kering has issued a dual-tranche bond for $1.3 billion to shore up its liquidity position as the French conglomerate’s global operations face stalled operations bar ecommerce.
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Luxury Daily’s live news: What digital advertising players can learn from Spotify; LVMH on the line: News From Home is quick catch-up chat with group creatives; UKFT: Fashion “industry may well look very different in the future”; Gucci debuts pre-fall 2020 ad campaign as an ode to innocence.
In an Instagram-based series called News From Home, LVMH enlists a journalist to call some of the group’s key creative executives to see how they are coping, working and staying inspired under the COVID-19 coronavirus lockdown.
When the COVID-19 coronavirus pandemic finally subsides, chances are that nothing will go back to the way it was before. The challenge will be to translate the tangible into the intangible, from bricks to clicks without missing a beat.
