Published: November 12, 2020
Beauty brands are leveraging new and evolving digital platforms for authentic ways to engage consumers, according to industry experts speaking at the Launchmetrics Performance digital summit.
Published: November 11, 2020
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Published: November 11, 2020
Singles’ Day, the world’s largest ecommerce holiday, is expected to see record sales for a 12th consecutive year as the coronavirus pandemic continues to boost online shopping, particularly among Chinese luxury shoppers.
Published: November 5, 2020
We are approaching the 11th anniversary of Double 11 (aka Singles’ Day), the largest shopping festival in the world. This will be the longest and most complex Double 11 ever.
Published: November 4, 2020
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Published: November 2, 2020
Fashion and luxury brands are facing the greatest challenge of their history: how to leverage digital innovation and creativity during a hard, unexpected pandemic to create a powerful synergy between the two to help them thrive in the medium long-term.
Published: October 30, 2020
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Published: October 29, 2020
Resale platform Rebag is expanding its offerings, allowing shoppers to buy and sell watches and fine jewelry. Rebag originally launched as a consignment platform for luxury handbags in 2014, and has since moved into the accessories space as well. Secondhand shopping and resale are growing even during the pandemic, as consumers become more invested in […]
Published: October 27, 2020
Beauty brand Estée Lauder has tapped American singer and actor Danielle Brooks to introduce the label’s night care serum in a campaign emphasizing self-care.
Published: October 23, 2020
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