US to lead way in adoption of autonomous cars
While consumers are still hesitant to embrace driverless vehicles, the industry’s success will lie with autonomous services rather than individual ownership.
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Luxury Daily, January 4, 2018 – Marketers should beware influencer “middle ground” to augment ROI
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BMW, Alibaba team to bring vehicles closer to AI
German automaker BMW is developing new ways to control vehicle services in China by tapping Alibaba’s Internet of Things (IoT) division.
Top 5 brand moments of last week
As the year came to a close, luxury brands began to lay the groundwork for 2018 campaigns to start afresh.
Luxury Daily’s 2017 year in review: Top headlines across sectors
Throughout 2017, all sectors embraced technological innovations that had once seemed mismatched for luxury marketing, demonstrating that even the most lamb-like brands can adapt to behavioral changes and digital advances.
BMW 3 Series searched more than 40M times in 2017
For seven consecutive years, German automaker BMW’s 3 Series has retained its title as the most-searched for model in the United Kingdom, according to Auto Trader.
Tesla’s Elon Musk promises to follow through on electric pickup plans
U.S. electric automaker Tesla is looking to shift the pickup truck narrative with what its founder calls a “game-changing” feature.
Luxury Daily, December 29, 2017 – Top 10 multichannel efforts of 2017
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Luxury Daily’s 2017 year in review: Top headlines across sectors
Throughout 2017, all sectors embraced technological innovations that had once seemed mismatched for luxury marketing, demonstrating that even the most lamb-like brands can adapt to behavioral changes and digital advances.
Luxury Daily’s 2017 year in review: Top headlines across sectors
Throughout 2017, all sectors embraced technological innovations that had once seemed mismatched for luxury marketing, demonstrating that even the most lamb-like brands can adapt to behavioral changes and digital advances.