Top 10 luxury brand digital efforts of Q3
As luxury brands continue to establish their ecommerce presence, many are changing up the ways consumers interact with their digital stores, crafting experiences that go beyond purchasing.
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Luxury Daily, Oct. 6, 2014 – Top 10 luxury brand mobile marketers of Q3
Saks, Fendi, Bloomingdale’s and Bentley – Live news
Luxury Daily’s live news from Oct. 3 – Saks banks on mall traffic with store opening; Fendi goes for a stroll with By The Way bag; Fairmont heads to Barcelona to bolster European presence; Ritz-Carlton San Francisco updates property for breast cancer awareness; Bloomingdale’s revamps retail space in Palo Alto; Bentley gains spotlight in Harper’s Bazaar art hub.
Leading Hotels ranked top brand in China: report
Global hotel brands often have a reputation that differs markedly across countries, reflecting the challenges inherent in scaling service, according to a new survey by the Luxury Institute.
Specialized properties gaining year-round appeal
Many luxury hotels have a salient characteristic that peaks during a certain season resulting in a windfall of booked rooms, but it also forces marketers to recast attractions to keep traffic steady year-round.
Stuart Weitzman, Lanvin, Alfred Dunhill and NetJets – Live news
Luxury Daily’s live news from Sept. 22 – Stuart Weitzman updates customization effort for fall with boot option; Lanvin revisits Alber Elbaz window displays with coffeetable tome; Alfred Dunhill strengthens golf ties with side-by-side exhibitions at St Andrews; NetJets employees cause turbulence during labor dispute; Jimmy Choo updates fall/winter ads to reflect inaugural men’s fragrance.
Calling for nominations: Luxury Women to Watch 2015
If you know a smart woman in luxury advertising, marketing, media or retail who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2015. Nominations accepted through Sept. 23.
Departures’ September edition marks 4 years of continual growth
Tiffany & Co. was among the luxury brands to help Departures fete its 25th anniversary issue with an inside front cover takeover across the edition’s five separate covers.
Calling for nominations: Luxury Women to Watch 2015
If you know a smart woman in luxury advertising, marketing, media or retail who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2015. Nominations accepted through Sept. 23.
Luxury Daily, September 18, 2014 – World billionaire population reaches record high: report