Marketing planning needs a makeover: Forrester
NEW YORK – Traditional marketing planning has become outdated due to changes in channels, calling for an updated approach that allows for more flexibility, according to an analyst from Forrester.
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Hotel brands need to cater to business travelers through loyalty
As rare activities and cultural immersion have dominated the travel industry, a new report shows that business travel is still an extremely important part of hospitality.
Luxury Daily, April 3, 2018 – Top 10 mobile marketing efforts of Q1 2018
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Personalization key to retaining valuable clientele: Boston Retail Partners
Personalizing consumers’ retail experiences can lead to loyalty and increased spending, according to a new report from Boston Retail Partners.
Quality, convenience win today’s conscious consumer
In the last decade, a new breed of consumer has emerged that is more demanding and informed, forcing retailers to adapt to attract and retain their business.
Luxury Daily, March 23, 2018 – Premium stores see biggest bump from divided retail environment
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As hotel brands expand, affluent travelers would rather have exclusivity: report
As luxury becomes more accessible to the mass market, affluent consumers are becoming more discriminative with their travel choices.
Nina Ricci management sees more change with new general manager
French fashion brand Nina Ricci has announced its newest general manager, marking further changes to its top administration.
UHNW population to grow 40pc through 2022
Ultra-affluent individuals are increasingly seeking out dual citizenship, with second passports and international residences seeing strong demand.
Luxury Daily, March 8, 2017 – UHNW population to grow 40pc through 2022
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