Lessons for luxury brands from the Missoni for Target fiasco

Published: September 15, 2011

The marketing hype surrounding the Missoni for Target collection seems to have paid off. The collection is now being sold on eBay after most items sold out, despite Target’s Web site crash the morning of the launch.

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St. Regis names Jason Wu as brand connoisseur

Published: September 15, 2011

Starwood’s St. Regis has named Jason Wu as the second St. Regis Connoisseur in a move that will involve joint digital projects and to-be-announced fashion experiences for the hotel’s guests.

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