71pc of affluent parents opt to upgrade accommodations for family trips
Affluent parents are increasingly bringing their children with them as they travel first class and stay at luxury properties, creating a growing need for kid-friendly amenities.
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London’s global stature propelled by best-in-class retail, airport connectivity: Resonance
Despite the surprising outcome of June’s Brexit vote, London remains the world’s top city in a time when place equity matters more than ever.
Eyeing incipient need, Luxury Institute founder launches Retail Performance Academy
Milton Pedraza, CEO of the Luxury Institute and a luxury marketing expert who has helped brands such as Gucci, Bottega Veneta, Intermix and Porsche, has set his sights on one of the most challenging aspects of retail: qualified talent.
Will gastronomy replace material goods as a status marker, conversational currency?
With a penchant for experiences, millennials now spend more on “Insta-worthy” meals than on designer handbags and shoes, according to a report by Havas Worldwide.
Affluent consumers to decrease luxury market spend, says Luxury Institute
The drastic shift in consumer behavior from the rapid evolution of technology has resulted in a 20 percent drop in customer spend with luxury brands, according to the Luxury Institute.
Luxury brands take on breast cancer fight with stories, encouragement
In honor of Breast Cancer Awareness Month, luxury brands are joining the conversation, using their platform to raise funds and awareness for the cause.
96pc of consumers seek others’ opinions before making a purchase
Word-of-mouth recommendations from trusted sources have more sway over consumers’ buying choices than any form of marketing, according to a survey by Influence Central.
Top 10 multichannel efforts of Q3
Consumers are increasingly expecting a seamless experience across channels, and marketers are taking note, incorporating digital touchpoints into their physical retail channels.
Marriott, Starwood extend rewards flexibility to loyalty credit cards
In the latest move since their merger, Marriott International and Starwood Hotels & Resorts Worldwide are further connecting their loyalty programs.
Luxury Daily, October 18, 2016 – UGC, influencers boost storytelling on visual-centric social media
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