Today in luxury marketing – Marc Jacobs: Not moving to Dior ‘was probably best for everyone’; Galliano goes gonzo for spring 2012; Tom Ford shoots spring campaign; Luxury car makers bet on SUV sales.
Today in luxury marketing – Burberry profits from luxury demand; Louis Vuitton sees growth tied to invitation-only luxury salon; H&M would be keen on Tom Ford collaboration after Versace; New York Times launches The Collection app.
Today in luxury marketing – Hermés raises full-year sales goal; Tomas Maier explains Bottega Veneta’s new ad campaign; BMW rides luxury demand; Tom Ford holds court at Bergdorf Goodman.
Today in luxury marketing – Tory Burch enters fragrance arena; Karl Lagerfeld’s new book features one billion girls, one Chanel jacket; Tom Ford beauty cosmetics drop Nov. 1.
Today in luxury marketing – Swiss watch exports rise 21 percent in September; Bulgari boosts LVMH sales; See the entire Versace for H&M collection.
Designer and filmmaker Tom Ford is revealing his vision and inspiration in an exclusive monthly series on Sirius XM Radio.
Today in luxury marketing – Give us some lip: Dior Addict; Saks swings to 4Q profit on strong demand for luxury; Tom Ford opens in Los Angeles; Chloe sees China as No. 2 market in two years.
Today in luxury marketing – David Yurman to launch a trio of scents; Will Carine Roitfeld buddy up with Tom Ford after French Vogue?; Rumer Willis will star in Badgley Mischka’s new ad campaign.
In the late 1960s, Ford Motor Company’s advertising proclaimed that the automaker had “a better idea.” During Advertising Week in New York, the company admitted that its mobile learnings have come in large part from others.
