Today in luxury marketing – Venezuela increases luxury taxes to bolster state coffers; For the holidays, switch from tech to luxury; Audi looks to extend its pole position in China’s luxury car race; Kendall Jenner to appear in Karl Lagerfeld’s spring 2015 advertising campaign.
Karl Lagerfeld is sparking interest in his Choupette accessory collection through a social video featuring the feline.
Luxury Daily’s live news from Oct. 15 – Kering’s climate efforts gain credibility with awards; Karl Lagerfeld gains access to UAE consumers via Galeries Lafayette; Audi’s head of design unveils first concept car; Four Seasons brings James Beard dining experience to Silicon Valley.
Karl Lagerfeld is making its first retail appearance in the United Arab Emirates with a space in the Dubai location of Galeries Lafayette.
Today in luxury marketing – For luxury watch buyers, one just isn’t enough; The booming market for your Hermès hand-me-downs; Tesla and luxury carmakers’ surprising strategy to hook new buyers: Lower prices; Carmaker taps Karl Lagerfeld, Choupette.
Together with Japanese cosmetics brand Shu Uemura, Karl Lagerfeld is celebrating his feline sidekick, Choupette, with a dedicated beauty line.
Luxury Daily’s live news from Sept. 26 – Barbie Lagerfeld makes the rounds at Paris Fashion Week; Louis Vuitton diversifies offerings with biannual publication debut; Chanel examines red color code with cult classic nail polishes; Aston Martin redesigns Web site to boost digital traffic.
Karl Lagerfeld is continuing to expand his impact in the fashion world with his own publication “The Karl Daily,” a newspaper that can be accessed online and in several of his stores.
Today in luxury marketing – Rise of the designer airlines; The decline of luxury goods in Japan, as seen through Tiffany’s latest earnings report; Theophilus London teams with Karl Lagerfeld; Baijiu liquor maker shows how to ride out China luxury crackdown.
