Top 10 luxury brand social marketers of 2012

Published: January 3, 2013

Luxury marketers tapped their audiences on various social media platforms to promote products, entertain, solicit feedback and give words of encouragement in 2012.

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Cartier is 2012 Luxury Marketer of the Year

Published: January 2, 2013

Cartier is Luxury Daily’s 2012 Luxury Marketer of the Year for the use of long-term, multichannel campaigns that keep up its mystique in the eyes of truly affluent consumers and lure those who aspire to be part of the brand’s world.

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Cartier is 2012 Luxury Marketer of the Year

Published: December 31, 2012

Cartier is Luxury Daily’s 2012 Luxury Marketer of the Year for the use of long-term, multichannel campaigns that keep up its mystique in the eyes of truly affluent consumers and lure those who aspire to be part of the brand’s world.

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Jaeger-LeCoultre fetes 180 years via social campaign

Published: December 31, 2012

Swiss watchmaker Jaeger-LeCoultre is celebrating its 180th anniversary Jan. 1 via a Facebook application that shows images of its products and innovations throughout its history.

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Top 10 luxury brand multichannel campaigns of 2012

Published: December 28, 2012

The most-savvy luxury marketers of 2012 made sure to engage wealthy consumers and aspirational fans across a strategic array of mediums including television, print, digital, social and mobile.

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Top 10 luxury brand social marketers of Q4

Published: December 27, 2012

Luxury marketers engaged their fans and followers through contests, social sharing, Twitter hashtags and new platforms during the last quarter of 2012.

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Top 10 digital luxury marketers of Q4

Published: December 24, 2012

Luxury marketers in the apparel and accessories and jewelry categories were on top of their game during the last quarter of the year in providing savvy consumers with digital experiences that aligned with the 360-degree brand world.

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