Moncler taps Will Smith for first fashion campaign
French-Italian outerwear label Moncler is studying the idea of genius in a campaign featuring multi-hyphenate performer Will Smith.
French-Italian outerwear label Moncler is studying the idea of genius in a campaign featuring multi-hyphenate performer Will Smith.
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Luxury Daily’s live news from July 11 – Chanel seeks Chinese beauty buyers with Tmall store; Harrods leans into Chinese tourism growth with mobile pay; Sotheby’s, Stadium Goods auction off rarest sneakers; Moncler, Childrensalon bring outerwear, sports collection to kids; Chanel sees significant jump in media impact value thanks to events; Bentley details its future with a new concept.
Luxury Daily’s live news from July 11 – Chanel seeks Chinese beauty buyers with Tmall store; Harrods leans into Chinese tourism growth with mobile pay; Sotheby’s, Stadium Goods auction off rarest sneakers; Moncler, Childrensalon bring outerwear, sports collection to kids; Chanel sees significant jump in media impact value thanks to events; Bentley details its future with a new concept.
French-Italian outerwear label Moncler is hoping to capitalize on the growth of childrenswear with a new capsule in partnership with retailer Childrensalon.
Luxury Daily’s live news from July 5 – Moncler hosts inaugural hackathon to speed innovation; Jaguar Land Rover ramps up electrification efforts; Sloane Street to get $50M makeover; Francesca Bellettini named president of Chambre Syndicale de la Mode Féminine; Audi flaunts summer sale as break from sameness.
Luxury Daily’s live news from July 5 – Moncler hosts inaugural hackathon to speed innovation; Jaguar Land Rover ramps up electrification efforts; Sloane Street to get $50M makeover; Francesca Bellettini named president of Chambre Syndicale de la Mode Féminine; Audi flaunts summer sale as break from sameness.
French-Italian outerwear label Moncler is seeking to find innovative ideas by bringing together hundreds of its employees for a 24-hour collaborative brainstorming session.
MADRID – French-Italian outerwear label Moncler’s CEO believes that adaptability is essential for luxury brands to succeed in today’s rapidly changing fashion environment.
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