The most fundamental difference between the current reality of premium and luxury labels compared to in the past is that neither distribution nor accessibility to brands is a hurdle in a digital world where practically every item is a click away.
The fashion house is celebrating American actor and brand ambassador Kristen Stewart’s self-acceptance, bringing forth a campaign centered around images of wholeness.
An estimated 94.8 percent of Chinese netizens regularly watch short videos and livestreams on short-video apps.
Having grown up witnessing their older Gen X, Y and Z influences enjoy unprecedented levels of access to luxury thus far, quality is quickly becoming the norm among those born after 2010, according to a new report.
World’s leading luxury business publication March 6, 2023 Read more on luxurydaily.com | Subscribe | Sign In Access 90,000+ articles, reports & videos SUBSCRIBE NOW Research Luxury marketers must grow affinity for Gen Alpha: RetailX As the demographic comes of age witnessing older Gen X, Y and Z influences enjoy unprecedented levels of […]
World’s leading luxury business publication February 28, 2023 Read more on luxurydaily.com | Subscribe | Sign In Access 90,000+ articles, reports & videos SUBSCRIBE NOW Automotive Latest Porsche campaign taps winter sports figures for fireside chat The automaker is applying an ethos of top performance and innovative technology to a ski-themed collaboration, in a […]
According to Bain & Company, China’s luxury consumption is forecasted to resume growth in 2023 and, by 2030, the number of middle- and high-income consumers in the country will double.
A series of London’s most notable landmarks serve as the backdrop of the label’s spring/summer 2023 womenswear campaign.
U.S. beauty group Coty is offering a case study in olfactory success, despite overall sales declines experienced during the company’s last fiscal quarter.
