Luxury Daily, Nov. 2, 2021 – Future of influencer promotions lies with gamers: YouGov
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How Gucci establishes long-term relationships with Chinese celebrities
How does the Kering-owned Italian fashion house build long-term relationships with Chinese celebrities, from brand ambassadors to partners, and collaborate with them to create engaging content?
Hermès, Prada fastest-growing luxury labels: Interbrand
French luxury group LVMH secured five brands on Interbrand’s 2021 Best Global Brands rankings, with fashion house Louis Vuitton joined by automakers Mercedes-Benz, BMW and Tesla in the top 20.
Luxury Daily, Oct. 20, 2021 – Farfetch debuts sustainable fashion line in design pivot
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Balenciaga leads Lyst Index, as unique campaigns propel brands
French fashion house Balenciaga has topped the Lyst Index of fashion’s hottest brands for the first time since 2018, dethroning fellow Kering-owned label Gucci.
Luxury Daily, Oct. 14, 2021 – Chanel gets wordy with latest jewelry campaign
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Government crackdowns, Evergrande and COVID-19 dampen luxury boom
It is China, the world’s leading growth market for luxury, that has spooked investors, with September bringing a slew of threats after August’s Common Prosperity push and a broader crackdown on Chinese tech companies.
Luxury Daily, Oct. 7, 2021 – Transparency essential as luxury navigates supply chain stressors
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Can independent brands survive without luxury conglomerates?
Recent developments have pushed some independent brands into bankruptcies, while others lost revenues because of an unexpected shutdown of consumer activity.
Day’s wrap: LVMH, Facebook, Gucci, Zegna and LX Collection
Luxury Daily’s live news: LVMH acquires personal care brand L’Officine Universelle Buly; Facebook files second motion to dismiss antitrust lawsuit; Gucci continues centennial celebration with Saks, Mattel; Zegna hosts virtual roundtable celebrating founder’s scholarship; LX Collection begins international expansion.