Luxury Daily, March 10, 2011 – Chanel evokes exclusivity with new multimedia channel for loyalists
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Luxury Daily, March 9, 2011 – Bloomingdale’s embeds multichannel touch points into direct mail strategy
Luxury Daily, March 8, 2011 – Bulgari sale to LVMH sends message: Scale key to long-term survival
Montblanc supports charity with new international partnership
Montblanc is supporting the efforts of an organization dedicated to helping those with intellectual and developmental disabilities by donating 11 percent of its March proceeds to Best Buddies International.
Luxury Daily, Feb. 10, 2011 – Conde Nast exec: Increased use of Web may mean less time in-store
Tiffany & Co., Gilt Groupe, Audi already suiting up for the big game
As one of the most anticipated sporting events of the year, Super Bowl XLV is already creating an opportunity for brands to be innovative and team-spirited through sweepstakes, promotions, advertisements and products.
Luxury Daily – Jan. 31, 2011 – Tiffany & Co., Gilt Groupe, Audi already suiting up for the big game
Luxury Daily, Jan. 28, 2011 – Valentino, Cartier, D&G go beyond mere banners in Vogue app sponsorship
Luxury Daily, Jan. 26, 2011 – Louis Vuitton, Hermes and Gucci named most powerful luxury brands
Luxury Daily, Jan. 3, 2011 – Mandarin Oriental emphasizes importance of mobile to luxury marketing strategy