Research
November 1, 2023
Swiss watchmaker Breitling has opened more than two dozen boutiques since 2021. Image credit: Breitling
By Amirah Keaton
An influx of luxury watch boutique openings supports a set of insightful report findings from industry experts.
{"ct":"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","iv":"0b5bcbf1c054886281a286a467ba2f28","s":"9d7fdd15612e4c1c"}
Share your thoughts. Click here