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Luxury Memo special reports

Outlook 2019: Question for luxury brands – Who are you?

December 31, 2018

Mickey Alam Khan is editor of Luxury Daily Mickey Alam Khan is editor of Luxury Daily

 

By Mickey Alam Khan

In an atmosphere fouled by unrelenting political crises, growing nationalism and incipient economic uncertainty, luxury marketers will be hard-pressed to focus on the one issue that must acquire their undivided attention in 2019: the product.

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  1. Luxury brands losing ground with younger audiences: Bain
  2. Gucci channels spirit of giving
  3. Trinity Investments acquires The Standard, London
  4. Louis Vuitton goes big with temporary NYC store
  5. Alexandre Arnault named CEO of wines, spirits division at LVMH
  6. Authentic announces Barneys New York Residences in Tulum
  7. Dior welcomes first beauty boutique in North America
  8. Kering launches Generation Award X Jewelry to support sustainable design
  9. Vestiaire Collective partners with influencers to combat fast fashion
  10. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
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