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Oscar de la Renta triggers purchases via Valentine’s Day gift guide

January 25, 2013

 

By Tricia Carr

Apparel and accessories label Oscar de la Renta is getting ahead of the pack by presenting consumers with its branded Valentine’s Day product guide a few weeks before the holiday to push gift ideas under $500 and a holiday dressing guide.

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  1. Fairmont salutes company heritage in new campaign
  2. Mandarin Oriental restores Italian castle
  3. UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
  4. Audemars Piguet pop-up exhibition opens in Shanghai
  5. Hyatt taps American tennis player Jessica Pegula as ambassador
  6. Pierpaolo Piccioli joins Balenciaga as creative director
  7. RH appoints new co-chief merchandising, creative officer
  8. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  9. Aston Martin, Apple release CarPlay Ultra
  10. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
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