Marketing
March 10, 2022
Social ads need to fit in and stand out at the same time. Image credit: Pinterest
By Sarah Ramirez
With consumers becoming more accustomed to social media advertising, marketers need to get creative to drive engagement and conversions.
{"ct":"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","iv":"3914d3a103cb796fe156b6a7cce6b804","s":"93215a23c4f84fb0"}
Share your thoughts. Click here