Only 40pc of luxury goods are purchased by “true luxury” consumers: BCG

January 18, 2018

Affluent consumers commonly trade up and trade down their purchases. Image source Rolls-Royce

NEW YORK – Many of the problems that caused luxury growth to stagnate over the last few years are challenges largely created by the business itself instead of outside forces, according to research from Boston Consulting Group.

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Only 40pc of luxury goods are purchased by “true luxury” consumers: BCG

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