Nordstrom’s diverse omnichannel strategy leverages mobile in-store companions, customer incentives and influential use of social media, causing L2 to classify it as the lead department store in its latest Department Store Index.
{"ct":"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","iv":"064aa667aa9d61257e273b116fb79eab","s":"85a649590710205b"}