Nordstrom’s diverse omnichannel strategy leverages mobile in-store companions, customer incentives and influential use of social media, causing L2 to classify it as the lead department store in its latest Department Store Index.
{"ct":"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","iv":"14f6a8245473da30b23b6bcab4e997f8","s":"1b9ea783e5bfa35e"}