Research
December 2, 2013
By Joe McCarthy
Fifty-one percent of United States consumers consult multiple channels when making purchases, compared to a global average of 67 percent, according to a new study released by Zendesk.
{"ct":"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","iv":"f044f913c5a31cf5e0ed5b4dd39500d3","s":"89ef308a62c3dcd3"}
Share your thoughts. Click here