Luxury Daily
The authority in luxury news.
Nov. 13, 2024
  1. Diageo launches new division for luxury brands, experiences
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. Loro Piana, Harrods celebrate holidays
  4. Rolls-Royce brings new showroom to Abu Dhabi
  5. Artist Esther Mahlangu to debut new work at SCOPE Art Show’s 2024 Miami edition
  6. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Manolo Blahnik opens first Shanghai store
  9. Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
  10. Bridging the generational divide in luxury fashion
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Louis Vuitton’s Nicolas Ghesquière imagines a “wearable library” with cast of actors for pre-fall 2020 collection

June 30, 2020

In the faux LV Pre-Fall 2020 Book Club, Laura Harrier reads from Nicolas Ghesquière's "passion-soaked romance, 'Forbidden Games,' where desire has its own rules of play." Image credit: Louis Vuitton In the faux LV Pre-Fall 2020 Book Club, Laura Harrier reads from
Nicolas Ghesquière's
"passion-soaked romance, 'Forbidden Games,' where desire has its own rules of play." Image credit: Louis Vuitton

 

By Luxury Daily News Service

Louis Vuitton is running a social campaign to promote its pre-fall 2020 collection with a faux book club with racy titles and thrilling themes, fronted by popular models and actors in full play role.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Diageo launches new division for luxury brands, experiences
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. Loro Piana, Harrods celebrate holidays
  4. Rolls-Royce brings new showroom to Abu Dhabi
  5. Artist Esther Mahlangu to debut new work at SCOPE Art Show’s 2024 Miami edition
  6. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Manolo Blahnik opens first Shanghai store
  9. Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
  10. Bridging the generational divide in luxury fashion
VIDEOS
More Videos

MORE IN Apparel and accessories
Loro Piana, Harrods celebrate holidays
Manolo Blahnik opens first Shanghai store
Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
Burberry appoints new chief product merchandising officer
‘Hermès in the Making’ pop-up continues world tour in Zurich
Balenciaga, Under Armour release collaborative capsule



RECENT ARTICLES
Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
Diageo launches new division for luxury brands, experiences
Manolo Blahnik opens first Shanghai store

Loro Piana, Harrods celebrate holidays
Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
Rolls-Royce brings new showroom to Abu Dhabi