Research
April 30, 2014
Consumers respond to brand-produced content
By Joe McCarthy
Although digital media is usurping more traditional forms, television, newspapers and out-of-home advertising still hold considerable sway, according to a report by the Shullman Research Center.
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","iv":"0442ac1853f9777cd7ac8216c7afb063","s":"e1615a56f38bdeda"}
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