Luxury Daily, Feb. 19, 2021 – Valentino goes virtual in effort to connect with consumers
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| | Apparel and accessories Valentino goes virtual in effort to connect with consumers  |  Italian fashion label Valentino is leaning on interactive campaigns, including a new immersive virtual reality experience, to continue to engage with digital-first consumers. Entire
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| Marketing Future of brand innovation depends on post-sale engagement: report |  As the global pandemic upended the traditional business growth model, 2020 saw a shift from constant acquisition of prospective customers to targeting existing audiences and increasing brand retention. Entire
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| Food and beverage Ruinart turns sustainable packaging into artwork FREE |  LVMH-owned Champagne house Ruinart is putting an artistic spin on its sustainable packaging with a new collaboration. Entire
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 | Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Hodinkee, Gucci, Ferragamo, Net-A-Porter and Lexus |  Luxury Daily’s live news: Hodinkee acquires Crown & Caliber in continued expansion; Gucci features Ken Scott’s florals in Epilogue collection; Salvatore Ferragamo partners with Medallia to improve CX; Net-A-Porter, Mr Porter launch new iPhone widgets; Lexus reveals Gamers’ IS, ultimate gaming space in a vehicle. Entire
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