Luxury Daily, September 14, 2017 – FTC toughens on influencers, forcing luxury to be vigilant in disclosing relationships

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September 14, 2017

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Marketing

FTC toughens on influencers, forcing luxury to be vigilant in disclosing relationships

This week, the United States' Federal Trade Commission settled its first-ever lawsuit against influencers for not properly disclosing their financial relationship with the product they endorsed.

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Strategy

Subscribe now: $12 for 12 weeks FREE

Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price.

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Apparel and accessories

Sneakers become prominent force in footwear: Fashionbi

Sports footwear is on point to become a major component of the luxury shoe market, according to new research from Fashionbi.

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Strategy

Join senior executives and decision-makers at Women in Luxury, a new conference hosted Tuesday, Sept. 26 in New York by Luxury Daily. The event will highlight the role of women and the opportunities and issues for them in a rapidly evolving luxury business. Speaker list, agenda and registration link in article.

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Retail

Digital maturity required before brands can create effective localized content

While the digital age has afforded brands the unprecedented opportunity for global expansion, digital immaturity can lead to embarrassing losses as these brands struggle to effectively localize content.

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Apparel and accessories

Canali recruits customers for special mission

Italian menswear label Canali is sending fans of its tailoring on a mission to create the perfect suit with its latest mystery film.

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Retail

Nordstrom enters world of magalogs with inaugural issue of n. magazine FREE

American department store Nordstrom is venturing into the world of digital publishing with the release of the first issue of its new online magazine, called simply “n.”

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Research

Join our 2nd annual State of Luxury survey, receive exec summary FREE

To assess the current state of the luxury business from an insider’s point of view, Luxury Daily and Unity Marketing have partnered again to create the second annual State of Luxury study. Please help us complete the survey and receive the executive summary and a free book.

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News briefs

Richemont, Fendi, Tmall, Douglas Elliman, Lamborghini and Brikk – Live news

Luxury Daily's live news from Sept. 13 - Richemont begins fiscal year with sales growth; Fendi partners with Galleria Borghese to spread Italian culture; Tmall links with NYFW to bring US designers into China; Douglas Elliman remodels namesake publication to further brand lifestyle; Lamborghini looks to enhance drivers’ senses with new model; Brikk elevates iPhone X’s $1K price tag with premium models.

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News briefs

Lanvin, Swatch, Richemont and Pirch – News briefs

Today in luxury - Lanvin owner reshuffles management; Swatch shares bruised by new Apple Watch; Richemont takes time to find new leader for watch business; Pirch, a chain lauded as a retail savior, will shut most stores.

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Columns

Luxury brands should look beyond the 40-plus crowd FREE

Luxury brands have historically looked to a single target for sales growth in the United States: adults ages 40-plus with annual household incomes of more than $250,000. The problem is, this segment is spending less on top-tier products.

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