| | Marketing Michael Kors, Ralph Lauren own greatest share of luxury online traffic  |  Five brands accounted for approximately two-thirds of the total 186 million visits to luxury Web sites in the past year from the United States, according to new data from PMX Agency. Entire
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| Jewelry Cartier showcases collection’s “delicate rebellion” in daring campaign |  French jeweler Cartier is celebrating the rebellious attitude of a classic design in a campaign that speaks to freedom and adventure. Entire
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| Strategy Register now: Luxury Marketing Forum New York Sept. 26 FREE |  Register now for the Luxury Marketing Forum New York on Wednesday, Sept. 26. Top luxury marketing and retail experts will share strategy, analysis, best practice, legal tips and research to tackle unprecedented change in marketing outreach. Attendees will receive a free copy of Luxury Daily’s Luxury Marketing Best Practice Handbook. Limited seating. Entire
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 | Automotive Porsche makes ownership more accessible with short-term rentals |  German automaker Porsche’s U.S. importer is expanding its subscription program pilot to give drivers more on-demand, short-term access to sports cars. Entire
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| Home furnishings Brizo cements design strategy with sculptural creation |  Kitchen and bath fittings maker Brizo is looking to nature for inspiration in a limited-edition launch that takes a concrete approach to design. Entire
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| Real Estate Future homeowners migrating away from coasts: Redfin FREE |  Prospective homebuyers residing in high-tax coastal markets in the United States are being drawn to more affordable metro areas. Entire
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 | Research Special invitation to join State of Luxury 2019 survey – respondents receive exec summary FREE |  Luxury Daily and Unity Marketing invite you to take this quick survey to help us produce the exclusive third annual State of Luxury study from a luxury insider's point of view. Respondents will receive a detailed executive summary of the State of Luxury 2019 and a book on HENRYs and the new luxury brands they love. Entire
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| Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: Full access to 75,000+ articles, reports, videos and images FREE |  Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 75,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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 | Classic Guides The China Report: Innovation in Luxury |  This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
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| News briefs Condé Nast, Gucci, Hermès, Luxury Collection, Piaget and Mandarin Oriental – Live news |  Luxury Daily's live news from Sept. 12 - Condé Nast focuses on beauty imagery and video with new studio; Gucci dresses jewelry ambassador on a world tour; Hermès sees growth across all regions, categories in H1; Luxury Collection takes on Vail in first-time ski resort; Piaget creates short videos to show differing personalities of its pieces; Mandarin Oriental plays on social media users’ interest in becoming influencers. Entire
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| News briefs HBC, Tesla, Apple and fashion industry – News briefs |  Today in luxury - In a challenging quarter, HBC execs cite progress; Tesla’s global finance head is leaving the company; Apple is effectively a luxury goods maker, says Quartz's Delaney; Business focus: Rising costs and a shortage of models could hit fashion brands. Entire
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| Columns How to optimize influencer marketing |  An increased amount of advertising dollars are being allocated to influencer marketing, and with good reason. It emphasizes the influencer rather than the entire target market Entire
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