| | Retail Retail’s future in 9 demographic trends | Nine macro-demographic shifts are shaping the destiny, opportunities and challenges for retailers. Retailers cannot escape them. Entire
article |
Fragrance and personal care Shiseido, Chanel, Dior exhibit Instagram’s potential for beauty UGC | Beauty marketers are known as some of the most innovative content creators in the field, but brands such as Chanel, Dior and Shiseido are exhibiting how to instead pull content from the users that love them so much. Entire
article |
Strategy Register now: Luxury Marketing Forum New York Sept. 26 FREE | Register now for the Luxury Marketing Forum New York on Wednesday, Sept. 26. Top luxury marketing and retail experts will share strategy, analysis, best practice, legal tips and research to tackle unprecedented change in marketing outreach. Attendees will receive a free copy of Luxury Daily’s Luxury Marketing Best Practice Handbook. Limited seating. Entire
article | Apparel and accessories Bottega Veneta explores duality in muted vignettes | Italian fashion house Bottega Veneta is revealing its fall/winter 2018 collection with a series of short films that examines the tension within people and each other. Entire
article |
Marketing Event marketers must track metrics to maximize results: report FREE | Event marketing remains a valuable tool for brands, especially as high-growth companies are increasing their event investments. Entire
article |
Food and beverage Hennessy visualizes tasting notes for entertainment with innovative technology | LVMH-owned cognac brand Hennessy is bringing its tasting notes to life with help from an accomplished film director to create entertainment rather than advertising with an added modern twist. Entire
article | Travel and hospitality Lexus to hit the sea in 2019 with luxury yacht | Toyota Corp.’s Lexus is revealing more details about its upcoming yacht, as the brand continues to invest in ventures beyond the automotive space. Entire
article |
Research Special invitation to join State of Luxury 2019 survey – respondents receive exec summary FREE | Luxury Daily and Unity Marketing invite you to take this quick survey to help us produce the exclusive third annual State of Luxury study from a luxury insider's point of view. Respondents will receive a detailed executive summary of the State of Luxury 2019 and a book on HENRYs and the new luxury brands they love. Entire
article |
Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE | The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
article | Strategy Subscribe now: Full access to 75,000+ articles, reports, videos and images FREE | Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 75,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
article |
Classic Guides The China Report: Innovation in Luxury | This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
article |
News briefs Dior, HBC, Balenciaga, Facebook, Maserati, Roberto Cavalli and Lexus – Live news | Luxury Daily's live news from Sept. 11 - Dior Homme to host debut pre-fall show in Tokyo; HBC merges European business with Karstadt; Balenciaga tackles hunger through co-branded capsule; Facebook looks to boost brand safety with publisher selection; Maserati gathers luxury partners for Cannes Yachting Festival; Roberto Cavalli heads to Florida for fall campaign; Lexus underscores connectivity in multicultural effort. Entire
article |
News briefs Prada, Kering, Alibaba and wellness – News briefs | Today in luxury - Prada Group responds to animal rights activists’ efforts by playing up its man-made fibers and "concrete reduction" of fur; How François-Henri Pinault unites profits and purpose; Daniel Zhang, Alibaba’s next chairman, fancies himself a free spirit; Luxury hotels carve out wellness enclaves for health-conscious travelers. Entire
article |
Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
article |
|
|
| | | | |