Luxury Daily, October 21, 2019 – Sustainability emerges as top fashion sourcing priority: McKinsey
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| | Apparel and accessories Sustainability emerges as top fashion sourcing priority: McKinsey  |  As consumer demand for sustainable fashion accelerates, apparel companies are ambitiously planning to significantly ramp up their offerings and transparency in the coming years. Entire
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| Apparel and accessories Loro Piana documents cashmere’s origins in craft conservation effort FREE |  Italian apparel and accessories label Loro Piana is delving into cashmere production in a documentary that aims to shed light on traditional goat herding techniques that are under threat. Entire
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| Marketing Snapchat tests automated ads to ramp up relevancy, ROI |  Social media platform Snapchat is expanding its product-focused advertising offerings with the launch of a feature designed to more effectively match marketers’ content with the right audience. Entire
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 | Blog Top 5 brand moments from last week |  Heritage and legacy were common motifs this past week, with luxury brands sharing their narratives through social videos and even museums. Entire
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| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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| Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Bentley, WeChat, Surface Media, Selfridges and Estée Lauder – Live news |  Luxury Daily’s live news from Oct. 18 - Bentley celebrates centennial with New York parades, exhibition; Milan partners with WeChat to connect with Chinese travelers; Former Barneys creative director joins Surface Media; Selfridges adds futuristic twist to Christmas window displays; Estée Lauder shares global glimpses of love for fragrance launch. Entire
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| News briefs Tariffs, Harrods, Tokyo Fashion Week and luxury real estate – News briefs |  Today in luxury - British luxury brands fight to keep US customers as tariffs hit; Harrods opens men’s space with brand names, not categories, dominating; Can Tokyo Fashion Week remain a significant player?; Proceed with caution when relisting your luxury home for a higher price. Entire
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