Luxury Daily, October 11, 2017 – Top 10 luxury brand social videos of Q3 2017
Your Message Subject or Title
| | Marketing Top 10 luxury brand social videos of Q3 2017  |  As luxury has become more candid, so has its marketing efforts, and as a result there has been an increase in campaigns that embrace individuality to speak to consumers. Entire
article |
| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
article |
| Retail JD.com debuts dedicated ecommerce ecosystem for luxury brands FREE |  Chinese ecommerce marketplace JD.com is giving high-end brands a comprehensive way to reach China’s affluent consumers through the launch of Toplife. Entire
article |
 | Apparel and accessories Zegna captures modern man’s relaxed style with choreographer’s help |  Italy’s Ermenegildo Zegna is capturing the modern man’s style with a new collection designed in collaboration with a special artist. Entire
article |
| Travel and hospitality Africa is next destination headed for a luxury travel surge |  Africa is gaining importance in the luxury travel industry as a top destination, with many high-end hospitality brands expanding into the area. Entire
article |
| Software and technology Audience match, acquisition data empowers marketers up against retail giants |  For luxury brands and retailers, ensuring an online advertisement is seen by the right target audience is difficult to gauge and has led to lackluster ROI and wasted ad spend. Entire
article |
 | Retail Deborah Nicodemus – Woman to Watch 2018 |  "Luxury is no longer defined by price, product or even brands." Entire
article |
| News briefs Neiman Marcus, Prada, Porsche, Versace, Sotheby’s Realty and Mercedes – Live news |  Luxury Daily's live news from Oct. 10 - Neiman Marcus eyes increased traffic with digital-centric strategy; Prada establishes center for cultural activities in Shanghai; Porsche offers alternative to ownership via subscription program pilot; Farfetch, William Vintage bring vintage Versace online; Sotheby’s Realty appeals to international-bound Japanese via local placement; Mercedes tests autonomous driving in new initiative. Entire
article |
| News briefs Tom Ford, Richemont, Sephora and Tesla – News briefs |  Today in luxury - How Tom Ford is redefining sustainable luxury, one suit at a time; Richemont sues over Chloé, Cartier knockoffs on eBay, Alibaba; What Sephora knows about women in tech that Silicon Valley doesn’t; Uber riders in Dubai can now select electric-powered Tesla. Entire
article |
 | Nonprofits The Yves Saint Laurent Museums: A portrait of the couturier as an artist |  To put an article of clothing in the same category as a painting or a sculpture, fashion houses must to be the subject of museum exhibits. If we look at semantics, the word "couturier" or "dressmaker" has disappeared. The new terminology is "artistic director." Entire
article |
|
|
| | | |
|
Scroll below to see newsletter
