| | Retail Is virtual styling an effective way to sell luxury fashion?  |  As digitally driven millennials and Gen Zers become a greater force in the luxury business, labels and retailers are letting consumers virtually get dressed in high-fashion. Entire
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| Marketing Rolex, Cartier, Tiffany are luxury labels with strongest brand intimacy |  Luxury brands on the whole are struggling to establish an emotional bond with consumers, scoring below average in MBLM’s Brand Intimacy 2019 study. Entire
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| Legal and privacy Federal Trade Commission issues new sponsorship disclosure guidance for online influencers FREE |  The FTC guide is supported with videos on the proper disclosures to make for endorsing products or services. Here in its entirety is the FTC’s “Disclosures 101 for social media influencers.” Entire
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 | Apparel and accessories How to fix shoppers’ fashion fatigue |  After looking around the industry and studying the research and analyst reports, I find the conclusion unequivocal. American consumers are over their love affair with fashion. The fashion industry is on the ropes. Entire
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| Fragrance and personal care Estée Lauder taps experts to explore science, magic of night |  Beauty label Estée Lauder is communicating the importance of night in skin renewal through a commissioned film that focuses on the other restorative experiences that happen at late hours. Entire
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| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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| Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Guerlain, Rolls-Royce, Mulberry/Acne Studios, Facebook and Barneys New York – Live news |  Luxury Daily's live news from Nov. 5 - Guerlain, adding store tech, debuts new Mindscent fragrance finder for perfect perfume match; Rolls-Royce Motor Cars sponsors “Be the Change” effort to mentor students in local community; Mulberry, Acne Studios turn “friendship” into fashion collaboration; Facebook CMO on logic behind new company brand; Barneys New York liquidation sales kick off. Entire
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| News briefs Prada, French luxury, The RealReal and Bernard Arnault – News briefs |  Today in luxury - Prada is first in industry to sign sustainability-linked loan; French luxury industry launches recruitment campaign; The RealReal’s shares plunge as poor training and tough quotas cast doubt on "no fakes" pledge; Luxury goods tycoon Arnault moves ahead of Bill Gates to become world’s No. 2 richest. Entire
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 | Automotive Mercedes-Benz’s Bettina Fetzer: Luxury Woman to Watch 2020 |  Meet Bettina Fetzer, global head of marketing at Mercedes-Benz. She is on Luxury Daily's prestigious Luxury Women to Watch 2020 honor roll. Entire
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