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Estée Lauder Cos. establishes new fragrance innovation hub in Paris
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MGallery Collection wins Grand Prize for luxury tourism

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Luxury Daily, Nov. 13, 2020 – Luxury market in Asia will remain resilient in 2021: Agility

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November 13, 2020

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Marketing Luxury market in Asia will remain resilient in 2021: Agility
As Asia continues to steadily recover from the coronavirus pandemic, luxury brands that continue to invest in the market should be cautiously optimistic about these efforts paying off into 2021. Entire article

Automotive Automakers rush to electrify as opportunity window for traditional cars narrows
Luxury automakers are pushing ahead with electrification efforts, as consumer interest builds and many governments pursue restrictions on traditional combustion engines. Entire article

Marketing Unifying influencer marketing strategy can unlock growth potential: Inpulsus CEO FREE
Influencer marketing has taken on more relevance amid the coronavirus pandemic, but many brands still face challenges in leveraging sponsorship strategies. Entire article

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Jewelry Chanel puts jewelry on display in surrealist campaign
French fashion label Chanel is embracing a touch of magical realism for its latest campaign to showcase the elegance of its watches and jewelry. Entire article

Luxury Daily Awards Inviting nominations for the 2020 Luxury Daily Awards FREE
Luxury Daily is inviting nominations for the most prestigious luxury awards handed out annually: Luxury Marketer of the Year, Luxury Retailer of the Year, Luxury Digital Marketer of the Year, Luxury Agency of the Year, Luxury Publisher of the Year, Luxury Researcher of the Year and Luxury Personality of the Year. Entire article

Retail Is clicks-and-mortar the future of China’s luxury retail?
While the term "clicks-and-mortar" refers to an innovative combination of physical and Web store marketing in other countries, in China the model could have a lot more manifestations as mobile-friendly consumers are used to shopping online. Entire article

Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE
We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire article

News briefs Burberry, Fendi, Jet Linx and Jason Wu
Luxury Daily's live news: Burberry makes solid strategic progress amid pandemic challenges; Fendi takes a step toward sustainability with new factory construction; Jet Linx is official private aviation partner for Neiman Marcus’ fantasy gifts; Jason Wu teams up with QVC for size-inclusive collection. Entire article

Marketing How marketers can gain from AI chatbots
Businesses that have not yet invested in basic automation systems such as consumer-facing chatbots must now grapple with the question of whether to invest time and capital into the development of such systems. Entire article

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Software and technology BSPK’s Zornitza Stefanova: Luxury Woman to Watch 2021
Meet Zornitza Stefanova, founder/CEO of BSPK, San Francisco. She is on Luxury Daily's prestigious Luxury Women to Watch 2021 honor roll. Entire article

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