Luxury Daily, May 3, 2022 – Florence Welch talks growth, expression in first installment of Gucci, Vogue series
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| | Fragrance and personal care Florence Welch talks growth, expression in first installment of Gucci, Vogue series  |  Italian fashion label Gucci is collaborating with Vogue in a new series spotlighting famous women discussing their experiences with empowerment. Entire
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| Media/publishing Consumers seeking more contextual storytelling from brands: Condé Nast |  Consumers have increasingly higher expectations around community, and luxury marketers need to foster these connections to be successful. Entire
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| Marketing TikTok leads Instagram in fan growth as consumers flock to video FREE |  Social media marketing is no longer about a brand making its presence known on every platform, but instead focusing on what type of content will engage consumers best on which platforms. Entire
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 | Automotive Lexus delves into EV development in docuseries |  Toyota Corp.’s Lexus is sharing an inside look at the development of its first battery electric vehicle in a new online series. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Fendi, Versace, Off-White, Karl Lagerfeld, Estée Lauder and luxury industry education |  Luxury Daily’s live news: Fendi, Versace collaborative collection arrives; Off-White names new art director; Karl Lagerfeld owner acquires 100pc of brand; Estée Lauder recognizes AAPI community with inclusive program; Glion Institute announces free luxury industry course. Entire
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| Marketing Inclusive marketing matters in China |  It would be a mistake to consider inclusion and diversity a back-burner issue in China. It matters. Entire
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