Retail Ssense’s offline move points to enduring appeal of physical retail  |  Ecommerce platform Ssense is translating its digital shopping experience into a bricks-and-mortar flagship, becoming the latest luxury pure-play e-tailer to embrace a physical environment. Entire
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| Apparel and accessories Prada follows friends’ summer journey in surreal short |  Italian fashion label Prada is ushering in the summer season through a short film that turns its latest collection into a character. Entire
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| Strategy Countdown begins: Register now for Women in Luxury New York 2018 FREE |  Register now for the 2nd annual Women in Luxury conference New York Wednesday, May 9. Speakers include senior execs from Chanel, Apple, UBS, Bally, BMW, Richemont’s Piaget, Kering’s Ponant, Dodo, Pomellato and Boucheron brands, Estée Lauder, Lalique, John Hardy, Links of London and Folli Follie, Boston Consulting Group, Assouline, Wavemaker, Shanker Inc., BPCM, Michael Aram, Quintessentially, Luxury Institute, Luxury Marketing Council and Centaur Media. Limited seating. Entire
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 | Fragrance and personal care Penhaligon’s explores London’s underground secrets with tours |  British perfume house Penhaligon’s is taking customers on a tour of the secret side of London in a new campaign. Entire
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| Automotive Increasing Chinese wealth helps drive luxury auto sales growth FREE |  Almost half of the automotive sales growth in China this year has come from luxury brands, driven by consumers’ increasing household wealth and consumer confidence. Entire
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| Luxury Memo special reports Museums of luxury – Luxury Memo special report |  Luxury brands have long aligned themselves with the prestige and craftsmanship of art, but some companies have chosen to go beyond this and actually be art in branded museums showcasing their imagination and history. Entire
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 | Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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| News briefs Day’s wrap: Longines, Lexus, Marriott, Pernod Ricard and Gucci |  Luxury Daily's live news from April 30 - Longines showcases Conquest V.H.P. watch at equestrian tournament; Lexus accelerates lifestyle strategy as automakers move beyond cars; Marriott expands luxury presence by acquiring ILG for $4.7B; Pernod Ricard becomes official partner of amfAR; Gucci recruits team of artists for Acqua di Fiori campaign. Entire
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 | News briefs Balenciaga, Judith Leiber, Prada and China – News briefs |  Today in luxury - Balenciaga issues 2nd apology after claims of discrimination against Chinese shoppers; Designer Judith Leiber dies at 97; Herzog & de Meuron, Prada make fashion out of fake news; China's fashion boom to create opportunities for homegrown designers. Entire
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| Events/Causes Disruption is focus of FT Business of Luxury Summit May 20-22 FREE |  Using the backdrop of Venice, Italy – a city that has reinvented itself repeatedly over the centuries – the fashion-focused conference will discuss how traditional luxury houses can innovate to stay ahead of industry disruptors. Entire
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| Columns The new luxury mindset |  Although traditional luxury brands have been looking to their high-earning consumers for direction, many are missing the other half of the equation – consumers who employ a luxury mindset. Entire
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