| | Research Email, search most effective digital marketing channels to drive online store visits | Email and search are the most effective digital marketing channels in driving visits to an ecommerce store, but social media is far less effective, suggesting luxury retailers should consider classic forms of online communication. Entire
article |
Women in Luxury Register now: Women in Luxury conference New York April 15 FREE | Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, April 15 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, La Perla, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
article |
Retail How can brands target China’s booming wedding industry? | In China, the past five years has seen the wedding industry revenue grow at an exuberant rate, with this segment now worth more than $130 billion. Entire
article | Retail Saks Off 5th embraces female empowerment with Girls Inc. partnership | Saks Off 5th has teamed up with nonprofit Girls Inc. to celebrate Women’s History Month and International Women’s Day in a move to show its alignment with female empowerment. Entire
article |
Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
article |
News briefs Alphabet/Facebook ad duopoly, Kering and Armarium | Luxury Daily's live news: Google parent Alphabet, Facebook duopoly to overtake TV spend for first time; Gucci owner Kering salutes World Wildlife Day in sustainability mission; Armarium, challenger to Rent the Runway in fashion rentals, falls victim to unforgiving retail market. Entire
article |
Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
article |
Retail 5 years of growth in the global luxury market could vanish as the coronavirus spreads | Altagamma warns the effects of the virus are going to extend beyond the first half of 2020 into 2021. Entire
article |
|
|
|