| | Fragrance and personal care Inclusivity, authenticity win over modern beauty buyers | One of the main factors affecting beauty consumers’ purchase decisions is diversity, with new research finding the majority of buyers prefer advertising that features models of varying ethnicities and body types. Entire
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Apparel and accessories Boss leans into lifestyle appeal with travel diaries | German fashion label Boss is speaking to consumers’ on-the-go lifestyles and experiential pursuits in a travel-centric campaign. Entire
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Strategy Register now: Women in Luxury conference New York May 9 FREE | Register now for Luxury Daily's 3rd annual Women in Luxury conference Thursday, May 9 in New York. Meet with speakers from Chanel, Ritz-Carlton, Apple, Coty, Forrester, Facebook/Instagram, UBS, Quintessentially, Robb Report’s Muse, 11 Honoré, Unity Marketing, Ipsos Affluent Intelligence, Crown & Caliber, YouGov, Kathryn Sargent, Roar Africa, Nouvel Heritage, MM Luxe Consulting, The Private Suite, Luxury Brand Partners, ReVive Skincare, One Ocean Beauty, MiaDonna and Coresight Research. Limited seating. Entire
article | Automotive Mercedes aims to elevate in-car entertainment with gaming competition FREE | German automaker Mercedes-Benz is looking to gamify the in-vehicle experience, as future autonomous driving capabilities open the door to more immersive forms of mobile entertainment. Entire
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Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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News briefs Chinese KOLs, Neiman Marcus, BMW, Roberto Cavalli, Harvey Nichols and WeChat – Live news | Luxury Daily's live news from March 25 - Chinese KOLs generate more than 23M impressions at SIHH; Neiman Marcus executive departs for experiential retail; BMW exhibition explores the fluidity between binary genders; Roberto Cavalli creative director leaves for other pursuits; Harvey Nichols introduces blind tasting with one-night event; WeChat expands globally with new offerings. Entire
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News briefs Apple, LVMH, Neiman Marcus and luxury yacht cruises – News briefs | Today in luxury - Apple unveils new no-fee credit card: The Apple Card; LVMH briefly sinks almost 9 pc. Traders suspect “fat finger”; Neiman Marcus drums up support for refinancing; The Galapagos is evolving with luxury yacht cruises. Entire
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