Luxury Daily, March 16, 2021 – Luxury department stores’ next chapter will be online
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| | Retail Luxury department stores’ next chapter will be online  |  Recent changes at Saks Fifth Avenue and the upcoming ecommerce relaunch of Lord & Taylor are the latest indications that the future of the U.S. department store is online. Entire
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| Travel and hospitality Sweden earns top spot for global sustainable tourism: Euromonitor |  While travel has not returned to the historic levels of 2019, countries hoping to welcome larger crowds of tourists should prioritize sustainability efforts, according to a new report. Entire
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| Automotive Jaguar reflects on E-Type’s legacy with 60th anniversary film |  British automaker Jaguar Land Rover is celebrating the 60th anniversary of its Jaguar E-Type with a new short film illustrating the vehicle’s history and legacy. Entire
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 | Fragrance and personal care Dior honors strength, passion in femininity FREE |  French fashion house Christian Dior is continuing in its celebration of passionate and impactful women around the world with another release of its #DiorChinUp effort, coinciding with Women’s History Month. Entire
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| Webinars Webinar: Protecting brands from fast-growing counterfeiting, return fraud FREE |  Register now for this free webinar Wednesday, April 7 at 11 a.m. to noon EST (New York time) on how to protect the brand as counterfeiting and return fraud grows in fashion and apparel with rapid consumer adoption of ecommerce. Join senior executives from the business as they offer a roadmap. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Oscar de la Renta, McLaren, Marriott, Italy lockdown and brand protection webinar |  Luxury Daily’s live news: Oscar de la Renta unveils latest fragrance; McLaren appoints new chief marketing officer; Marriott pushes into new markets with Collection brands; Italy begins widespread lockdown, as COVID-19 cases climb across Europe; Webinar: Protecting brands from fast-growing counterfeiting, return fraud. Entire
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| Marketing What luxury brands can learn from Hermès about pricing |  Pricing mistakes — along with weak brand positioning and a deficit in luxury experience creation — are among the top shortcomings I have seen in the luxury industry. Entire
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