| | Apparel and accessories Is the fashion business listening to the torrent of advice? | The COVID-19 pandemic disrupted global operations and supply chains with stores, warehouses and offices shuttered. Not surprisingly, a cottage industry of fashion experts has sprung up, with plenty of solicited and unsolicited advice on how to manage these interruptions. Entire
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Footwear How and why I am launching my luxury footwear brand FREE | A young veteran of Giorgio Armani, Ralph Lauren, Valentino and A. Testoni has decided to give entrepreneurship a go. Jennifer Stucko is founder/CEO of Prota Fiori, a women’s luxury footwear brand created on the ethos of sustainability, fully sourced and made in Italy. Entire
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Marketing What types of marketing should brands resume as lockdowns ease? | As stores around the globe begin to reopen, it is going to take some strategic marketing to reconnect with consumers and entice them into bricks and mortar. Entire
article | Strategy Call for nominations: Luxury Women to Watch 2021 FREE | Even as more women ascend the decision-making ranks at luxury marketers amid the current healthcare crisis, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad. Entire
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Retail Is Western luxury ready for China’s C2M model? | In 2019, 420 million C2M-related bookings and sales were made in a single day during China’s 618: the country’s second-largest online shopping festival. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Kering, LVMH, TAG Heuer, Ronald Lauder and Estée Lauder | Luxury Daily's live news: French conglomerates LVMH, Kering reaffirm support for environment; With TAG Heuer play, Bernard Arnault moves another child to anchor his LVMH empire; Cancel culture: Ronald Lauder gets caught in name-and-shame game for Trump support. Entire
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Retail What will the luxury industry look like after COVID-19? | Ten of the top minds in luxury share their thoughts on the trade’s post-pandemic future. Entire
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