Luxury Daily, June 22, 2022 – Personal interaction, data bring small brands into luxury playing field
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| | Marketing Personal interaction, data bring small brands into luxury playing field  |  NEW YORK — Major fashion conglomerates such as LVMH and Kering certainly attract the most attention from the luxury market, but there are ample opportunities for boutique brands and entrepreneurs to succeed. Entire
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| Food and beverage Krug blends Champagne, music through interactive experiences |  LVMH-owned Champagne house Krug is tapping the power of sound in a new immersive in-person and at-home project taking audiences on a musical journey. Entire
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| Strategy Call for nominations: Luxury Women to Watch 2023 FREE |  Even as more women ascend the decision-making ranks at luxury marketers post-pandemic, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad. Entire
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 | Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Neiman Marcus, Veuve Clicquot, Viktor & Rolf, Marriott and Champagne Telmont |  Luxury Daily’s live news: Neiman Marcus NorthPark holds ultimate event welcoming Valentino Escape; Veuve Clicquot conveys 250 years of heritage, inspiration with Solaire Culture; Viktor & Rolf names FKA twigs as face of newest fragrance; Marriott gets nostalgic, bespoke in augmenting Moments platform; Champagne Telmont relays sustainability progress with yearly report. Entire
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| Retail Is China’s ‘618’ shopping fever cooling down? |  Initiated by JD.com in 2004 to commemorate the ecommerce giant’s founding anniversary, the event has become China’s second-largest shopping carnival after Singles’ Day in November. Entire
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