Luxury Daily, July 7, 2021 – Walpole debuts ode to Britain with branded film campaign
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| | Marketing Walpole debuts ode to Britain with branded film campaign | British luxury representative body Walpole is sharing the untold stories of some of the United Kingdom’s most renowned brands in a new series of short documentary-style films. Entire
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Automotive Bentley, The Macallan unite on sustainability-centered partnership | British automaker Bentley Motors and Scottish whisky maker The Macallan are celebrating their new partnership with an exciting short film touching on shared mastery and creativity. Entire
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Commerce 2021 is a seller’s market: Kearney | As companies and investors look to reshape their business portfolios to match consumer sentiments and search for new growth opportunities, the mergers and acquisitions sector is becoming a seller’s market. Entire
article | Automotive Automakers, car lovers eagerly anticipating Festival of Speed | After the Goodwood Festival of Speed was postponed last year due to the COVID-19 pandemic, the need for speed will be met when the event begins July 8. Entire
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Home furnishings Free Webinar: Designing for Tomorrow: Home, Garden and Amenities Reimagined FREE | Please click here for the free webinar July 14 at 11 a.m. to noon ET (New York time) featuring designers Timothy Corrigan and Alessandra Branca, architect Charles Hilton and Luxe Interiors + Design executive editor Brittany Chevalier McIntyre. The esteemed panel will discuss new-home design in the Twenties with an emphasis on structure, garden and amenities. Entire
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Retail 4 ways Western luxury brands can localize China retail | These days, customizing your marketing approach for Greater China implies far more than just translating your ads into Mandarin and Cantonese. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs McLaren, Condé Nast, Nordstrom and COVID-19 | Luxury Daily’s live news: McLaren taps new global charity partner; Allure debuts curated beauty shop in bricks-and-mortar push; Nordstrom introduces high-end hijab collection; Europe moves towards reopening as delta variant looms. Entire
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Nonprofits British luxury lobby Walpole dons new branding, digital look with supporting epistles of love FREE | The new look-and-feel is intended to inject enthusiasm for U.K. luxury brands in domestic and global markets as key parts of the world emerge from pandemic lockdowns and resume in-person activities. The British luxury business is worth $66 billion to the United Kingdom's economy. Entire
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