| | Q&A Flont exhibits shift in affluents’ luxury goods consumption | While the jewelry industry has been tough to adapt to growing digital services, online jewelry hub Flont is bridging the gap for brands in a culture increasingly looking to shared services. Entire
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Apparel and accessories Balmain takes minimalist approach in conceptual campaign FREE | French fashion house Balmain is touting its fall/winter 2018 collection in an experimental short film, a stark change of pace for a label known for its elaborate pieces and campaigns. Entire
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Strategy Announcing: Luxury Marketing Forum New York Sept. 26 FREE | Register now for the Luxury Marketing Forum New York on Wednesday, Sept. 26. Top luxury marketing and retail experts will share strategy, analysis, best practice, legal tips and research to tackle unprecedented change in marketing outreach. Attendees will receive a free copy of Luxury Daily’s Luxury Marketing Best Practice Handbook. Limited seating. Entire
article | Fragrance and personal care Health, personalization will be most important in 2018 beauty launches: report | The majority of cosmetics executives believe that health-inspired beauty along with personalization and digital engagement will be driving themes in the industry this year. Entire
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Blog Top 5 brand moments from last week | Luxury marketers are leveraging influencers in unique ways on a variety of channels. Entire
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Luxury Memo special reports Audio marketing – Luxury Memo special report | Branded content offers the potential for a connection with consumers beyond selling a product. But audio content, such as podcasts and playlists, presents an opportunity for brands to craft a longer narrative. Entire
article | Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE | The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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Strategy Subscribe now: $12 for 12 weeks FREE | Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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Classic Guides The China Report: Innovation in Luxury | This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
article | News briefs Brioni, Altagamma, Louis Vuitton, Cunard, Gucci and Mandarin Oriental – Live news | Luxury Daily's live news from July 27 - Brioni creative director leaves label; Altagamma explores changing world in design summit; Louis Vuitton fetes photography festival via travel guide; Cunard enlists passengers to share voyage experiences; Gucci takes housewares out of home; Mandarin Oriental links with Long Island hotel for Hamptons hospitality. Entire
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News briefs Luxury leaders, Aeffe, Mercedes and sensory deprivation – News briefs | Today in luxury - Will LVMH and Kering continue to dominate luxury fashion?; Aeffe profits climb 79pc in H1; Mercedes-Benz is trying to get cheap luxury cars right; Luxury homeowners retreat with sensory-deprivation tanks. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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