Luxury Daily, July 3, 2018 – Luxury watch brands missing out on opportunities in New York, London
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| | Jewelry Luxury watch brands missing out on opportunities in New York, London | While London and New York are proving to have the largest opportunities for luxury watch stores, a new report finds more brands have established presence in Paris by far. Entire
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Apparel and accessories Gucci brings documentary-style filming to fictional characters | Italian fashion label Gucci has created a series of eccentric characters to embody its new campaign in which it highlights the obsessiveness that comes with art collecting. Entire
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Marketing Top 10 mobile marketing efforts of Q2 2018 | Mobile has been a driving force within the digital revolution for marketers and retailers, opening many doors for innovation in the luxury world. Entire
article | Apparel and accessories Prada challenges its observers with cinematic short FREE | Italian fashion label Prada is introducing its new eyewear collection with a campaign that celebrates femininity and is inspired by the power of film. Entire
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Luxury Memo special reports Window displays – Luxury Memo special report | Storefronts can be an antiquated term in this digital age, but the detailed displays in shop windows often create a spectacle that pedestrians and potential consumers cannot resist stopping to marvel and admire. Entire
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Strategy Call for nominations: Luxury Women to Watch 2019 FREE | Even as more women ascend the decision-making ranks at luxury marketers, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad. Entire
article | Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE | The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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Strategy Subscribe now: $12 for 12 weeks FREE | Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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Events Happy 4th of July! Let freedom ring! FREE | Luxury Daily will not publish on July 4 in observance of Independence Day. Entire
article | Classic Guides The China Report: Innovation in Luxury | This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
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News briefs California data, Chaumet, Sotheby’s, Christian Dior, Secoo and H-Farm – Live news | Luxury Daily's live news from July 2 - California’s new data law rivals GDPR for toughness; Chaumet brings world of jewels to Japan for new exhibit; Sotheby’s auctions 5 commemorative B&O speakers; V&A Museum to host UK’s largest Christian Dior exhibit; Secoo partners with Hainan government for duty-free luxury shopping; H-Farm hires new head of Luxury Innovation Hub. Entire
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News briefs Luxottica, Nordstrom, luxury sneakers and Alibaba: News briefs | Today in luxury - Luxottica, Essilor extend deadline for merger pending China's approval; Good, but not good enough? Nordstrom downgrade hits stock; Here’s how luxury brands are selling sneakers to millennials; Alibaba strikes partnership deal with France's Bollore Group. Entire
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Apparel and accessories Men outspend women now on apparel and footwear. Is your store connecting with them? | Two big drivers of change in men's shopping habits are that more men are getting their fashion inspiration from social media, and dress codes at work are more relaxed than a generation ago. Entire
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