Luxury Daily, July 23, 2018 – Political conservatives 10pc more likely to buy luxury goods
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| | Retail Political conservatives 10pc more likely to buy luxury goods  |  There is a significant correlation between the desire for luxury goods and political conservatism, according to a new study. Entire
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| Jewelry Buccellati taps virtual influencer to court younger consumers FREE |  Italian jeweler Buccellati is enlisting a popular influencer to showcase the brand’s signature honeycomb pattern in a campaign that speaks to the social media generation. Entire
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| Strategy Announcing: Luxury Marketing Forum New York Sept. 26 FREE |  Register now for the Luxury Marketing Forum New York on Wednesday, Sept. 26. Top luxury marketing and retail experts will share strategy, analysis, best practice, legal tips and research to tackle unprecedented change in marketing outreach. Attendees will receive a free copy of Luxury Daily’s Luxury Marketing Best Practice Handbook. Limited seating. Entire
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 | Automotive Top automotive efforts of H1 2018 |  Automation and sustainability are the two biggest trends in the auto industry right now as brands rush to keep up with the changing tides. Entire
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| Marketing Luxury brands must focus on sustainability to avoid disruptions: report |  Luxury companies need to address environmental challenges as climate change and technological advancements impact the industry, according to a new report by the Business for Social Responsibility (BSR) and members of its Responsible Luxury Initiative. Entire
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| Blog Top 5 brand moments from last week |  Last week, brands were focused on inventiveness as they did things that no one else had done before. Entire
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 | Luxury Memo special reports Influencer marketing – Luxury Memo special report |  Luxury has traditionally been about exclusivity, but the rise of influencer marketing has opened up even storied houses to wider audiences. Entire
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| Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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 | Classic Guides The China Report: Innovation in Luxury |  This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
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| News briefs Hermès, Hublot, Gucci, Aston Martin, Porsche Design, McQueen and Silverstone – Live news |  Luxury Daily's live news from July 20 - Hermès’ H1 revenues rise 5pc; Hublot furthers Mediterranean presence via Porto Montenegro partnership; Gucci embraces the ordinary in global photo project; Bond fans get “license to build” with Aston Martin replica; Porsche Design helps Porsche enthusiasts mark milestone; McQueen sets fall campaign in San Francisco; Luxury automakers congregate at Silverstone Classic. Entire
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| News briefs Luxury stocks, Chanel, Hermès and fine wine – News briefs |  Today in luxury - Luxury stocks are looking expensive even without a trade war; The paradox that makes Chanel a powerhouse; Hermès cuts prices in China, along with luxury peers; Investing in fine wine is more lucrative than ever. Entire
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| Columns Luxury brands cannot ignore voice commerce |  Luxury retailers and brands should start thinking fast about their audio and human personalities to be ready for an anticipated surge in voice shopping. Entire
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